21 Jan 2016
To build on the strong performance of the EU market, the Thailand Convention and Exhibition Bureau (TCEB) has introduced promotional packages for EU MICE travelers. The first is the Thailand Connect Ratchaprasong Square Trade Association (RSTA) Welcome Package which offers many benefits including special hotel and retail discounts right in the heart of Bangkok’s vibrant downtown district. Complementing this is the CONNECT Beyond The Capital Package, which aims to encourage international corporate clients to discover the diversity of Thailand through promotions from domestic partner airlines. Lastly, there is the CONNECT Business package, which offers exclusive promotions for trade visitors who achieve business matching at exhibitions in Thailand. All three packages offer special privileges for overseas organizers and delegates alike.
As a major contributor to the Thai business events sector, the EU market contributed 93,226 business events travelers, generating more than EUR 221 million for the Thai economy during October 2014 - June 2015. Globally, Thailand is hoping to attract 1,060,000 business events travelers and earnings of more than EUR 2.32 billion in the 2016 fiscal year.
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